The popularity of online sermons has grown by leaps and bounds in recent years. If you’re looking to reach more people with your sermons online, here are some tips to help you grow your audience.
Share With Social Media Followers and Email Subscribers
If you post your sermons to a YouTube channel, people can subscribe there and get updates whenever a new sermon is uploaded. But if your sermons are imbedded into your website, you’ll want to use social media and email channels to get the word out.
Livestream on Facebook
Facebook is one of the top livestreaming platforms to use and is a great way to reach members and visitors alike. Followers who subscribe to notifications will get a notification saying your church has gone live. They can also participate throughout the sermon by commenting or “reacting.” If you really want to connect, have one of your staff members engage in the comments, replying to messages, encouraging online interaction, asking if anyone needs prayer, etc. This is a great way to make a lasting impression on your viewers.
Post Sermons to a Variety of Platforms
When it comes to content, diversification is key. Some of your sermon viewership will be on YouTube or Facebook. Other viewers may listen on Spotify, and many will simply visit your website and watch/listen there. If you focus on just one or two platforms, you may not reach as many people as you want to. So try to post your sermons to several different platforms. This broadens your reach and allows you to cater to the different listening/viewing preferences of your audience.
Other Helpful Tips
Additionally, if you want your sermons to reach as many people as possible, you could try:
- Announcing from the pulpit where members can find your sermons (website, social media, other platforms)
- Putting the link on screens and signage at your physical church location
- Making your sermons easy to find on your website and app, being sure to regularly check links for glitches.